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PC City Computer Superstore |
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Background
PC City is a retailer specializing in electronic products for the consumer market
Accentiv'
Contact : Patricia MartínCalle Ribera del Loira 56-58 1º -
28042 Madrid
+34.902.256.652
accentiv@accorservices.es
http://www.accentiv.es
Objectives
Increase sales and promote team work
Action plan
Store staff earns points achieving sales objectives.
The campaign has been divided into different periods and managed through a website. At the end of each period, employees can trade these points for Ticket Compliments®.
Results
Decrease of staff turnover
Over 3.000 rewards distributed
Over 16,000 visitors to website in the first month
Targets
Internal sales force: 35 managers and 1500 in-store employees
Off-line program materials
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