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Indian Oil Corporation Ltd. Fleet Card Program


     Loyalty - Automotive/Oil

Background


Indian Oil Corporation Ltd. is India's largest petroleum company and they wanted to implement a comprehensive fleet management solution for their fleet owners and operators

 

Accentiv'

Contact : Gaurav Vij
S-10, 3rd Floor, Green Park Extension Market
110016 New Delhi
+91 9811015000
gaurav.vij@accorservices.com.

http://www.accorservices.co.in

Objectives

Build loyalty in relationships with the fleet owners and operators
Provide a benefit driven one stop solution for all the needs of fleet owners
Reward fleet owners with performance based incentives

Action plan

Fleet Card reward based program

Results

Helped in building loyalty in relationships with fleet owners and operators
Gained fleet owner trust and confidence by proving them one stop solution for all their needs

Targets

Fleet owners

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Loyalty - Automotive/Oil - Indian Oil Corporation Ltd. Fleet Card Program Indian Oil Corporation Ltd. is India's largest petroleum company and they wanted to implement a comprehensive fleet management solution for their fleet owners and operators